66 – USING HERITAGE FOR LONG RUNS – A DISCUSSION ON THE SUPPLY SIDE OF LONG RUN EVENTS STAGED ON HERITAGE TRAILS (PDF)
The paper focuses on the importance of heritage, and specifically on the trails that have a significant heritage connotation, and at the same time can serve as the setting of events that are addressed to amateur long run athletes. It explores the intrinsic relationship that connects the heritage trail with the running event, and the role of key stakeholders involved in the conceptualization and realization of such events. A gap in the literature was identified, in the way such events are recorded, processed and evaluated on such variables as impacts for the local community, burden on heritage, motivation on athletes etc. A platform for recording, processing and disseminating information is suggested to be created, so that it can act as a “book of knowledge” where best practices, lessons learned, identification of opportunities can be shared. The paper has particular value for Greece, as it is a country in which heritage trails are in abundance, while running events on heritage trails are organized, but there has been scant effort to track their influence on the amateur athletes.