8 – A SURVEY THE ECONOMICAL ENTREPRENEURSHIP STATUS OF WOMEN IN ATTRACTING TOURISM CASE STUDY: HANDICRAFT AND PRODUCTION OF TEXTILES IN BEIDOKHT CITY (PDF)
Rahil Mardani, Ali Akbar Nazary
This study was conducted to investigate tourism potentiality of Beidokht, a city in Iran. The data form 120 questionnaires, questions in Likert scale about tourist’s previous awareness and satisfaction from Beidokht, effective success factors of Beidokht tourism, handicrafts, textiles and traditional architecture were collected. The data were analyzed using SPSS19.0 software by various statistical analyses, both descriptive and inferential correlation coefficients. The results showed that there is a significant correlation between awareness and satisfaction from Beidokht, handicrafts, textiles from one side, and tourism attraction on the other hand. In addition, it can be concluded that the handicrafts of Beidokht was attractive for tourist. Among the reasons presented in the questionnaire for attracting people to Beidokht, the architectural and historical monuments with the rate of 37.7%, have the greatest effect on tourist’s attraction, while 24.6% of the people mentioned the rest of the time (such as visiting acquaintances, resting, and relaxing) as agents of visiting the city. Besides, 7.7% of the people believed that the factors of monuments and other items were effective in their trip to the city of Beidokh, and the first three factors (natural attractions, handicrafts, architecture and monuments), were the same (7.7%).these elements cuase that some passangers have gone there. The factors of natural attractions and handicrafts have been effective in attracting people to the city by an average of 3.3%.